Evaluation - Q4

Question 4 - Who would be the audience for you media product?

Well, I don't think all thrillers in general has a specific audience - It really depends on the type of thriller film. Like all genres, there are sub-genres and we'd have to specify what sub-genre our film is. Seeing  as our film is billed as a mix between a mystery/conspiracy. We thought the action elements would be best suited to the young adults whereas the mystery interaction would be preferred by a maturer audience. Our group decided that the audience demographic for our film is 18-39, which is young- middle-aged adults.

Though it may be strange combining two age categories together, looking further into Thriller films. In my opinion, Silence of the Lambs and No Country for Old Men are the two best action-thrillers I have ever seen. Considering their BBFC certificate, their target audience was probably for the young male adults. Meanwhile, there are those thrillers that are borderline horror films, such as: The Sixth Sense, Signs, The Village. Since they're close to horror (and horror films target teenage girls), the demographic would be slightly different... probably younger and more female based (17-19). And then there are legal thrillers (Fracture, Runaway Jury) and crime thrillers (Memento, Se7en) are targeted at more mature audience (40-64).

We created a fictional Facebook account for someone who we thought would be interested in our film - Jessica Thomas. Looking at the screen-shots featured on this post - If we focus on her likes and interests, she enjoys watching conspiracy thrillers, dramas and the occasional rom-com. This is the kind of viewer we'd like to attract prominently because we'd want those with a mild interest in thrillers to watch our film with a couple of their on a night out. We believe it'd make for some interesting conversation, post-feature. 

I also did research on the FDA yearbook of 2011. Seeing as Thriller wasn't marked down on the chart for revenue generated from cinema-goers in the UK. Our film touches upon, horror and suspense, the average amount of money cumulated was £40million. Though it only makes up for a small-percentage of the year's box office, we think more of giving our viewers an enjoyable night out rather than making as much money as action would make (£256million). 

Overall, I think our film would attract twice as many viewers being a mix between two sub-genres. Not being you generic thriller-film, this 'blue-print' adds to the originality and innovation of our writers and if we aren't recognised for that, we've got an assortment of filming techniques and editing that'll make our film stand out from others.