Thriller films usually tend to draw an older-teenage to young-adult audience because of the age restrictions. A thriller film is usually rated 18, or 15 at least. Thriller films tend to appeal to older-teenagers and young-adults (17-26) because of the thrill element. Young people tend to love being thrilled, shocked and scared whole watching movies, just as when they're at theme parks. On the other hand, older-adults generally want to watch something a bit more laid-back and less thrilling. Also, the social element of thrillers is also something that helps it draw the young audience, as thrillers are films we tend to watch in groups like at sleepovers where everyone can scare and wind each other up. This is not the case for older-adults.
However, our film isn't really a standard thriller, it deviates slightly from the conventional 'blueprint' of a generic thriller. This means that it may draw a different, slightly broader audience. For example, this film could appeal to older-adults just as much as it appeals to older-teens and young-adults. It is a bit more mature and has a dark underlying theme of disease.
Seeing as our film is a bit like 'Contagion', I decided to look into the target audience for that film. 'Contagion' is billed as an action-thriller, and the target audience for action-thrillers is usually older-teens and young-adults like I previously mentioned. However, ours is less action and more conspiracy-centred, which makes for an older audience.
So, I think that the target audience for our media product is the older-teenage/young-adult market.
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